well, there are many layers of meaning to be found in an Applebee's ad, if you are inclined to look. issues of class identity abound, for example. yes, an Applebee's ad is a treatise on the aesthetics of the American middle class....i mean, this is the deconstructionist reading.
this kind of bloodless computer design does reflect our (cheap, ugly) contemporary world better than more tasteful work. if "art" is meant to reflect the state of the culture that produced it, then this is indeed a work of art....but then so is a TGI Fridays commercial. what i mean to say is, this isn't about grabbing a bite - it's about a bite grabbing you.
good morning. i'm back from my 3 hour commute to work. i work at a corporate software comapny now. i now make more money in a month than i did in a year. so, times are good.
and i still think this is a superior design. a really good poster. effective. attractive. exciting. a success. not artistic, but great advertising. SELLS!!!
but, you don't have to agree (especially with an old corporate whore like me.) the rule book sez, "you can disagree." it's better that way.
go make your little "art." it's cool. MAYBE I'LL BUY SOME. HEH HEH.
i don't really give a rat's ass about design culture , i just like stuff that's visually engaging + exciting .
if a bunch of dweebs who work in advertising think our work = this , that's there problem.
we've got bigger fish to fry.
i always wonder how bands got their names. like one of these guys had a friend named Jake & they got some tacos one day, and the one guy's taco had less taco-meat filling than Jake's, and he whined, "i got less than Jake," and immediately he experienced a revelation -"say, that'd make a pretty swell band name!"
these guys have all the hallmarks of manufactured edginess - the faux-hawk, white dreads, backwards baseball cap, ironic(?) shirt, pussy-ticklers....i bet the one dude in front is wearing an Ed Hardy shirt
See, the great thing about a faux-hawk is that it gives you that edgy "youth-culture" rebellious look when you want it, but you still have the option to comb it down and appear to be a respectable employee for the rest of the week.
it's a WIN/WIN!!
this gigposter clique can be so snobby.
would it interest you to know that a LOT of design culture people really don't see any real difference between most of the work on this sight (including, sadly, even seripop) and this "admat" poater (as you erroneously call it)? it's all crap to design culture people. they dismiss our work as junk.
and here, you guys dismiss this work the same way.
so, the idea that you guys sniff at a poster like this as "bad", i find rather funny in a cute and pathetic sort of way.
youse cracketh me ups.
I have about 230 admat type posters (ones where the management specifically want a photo or logo(s) used and dictate how are where the said photos or logos are to be positioned) I tend not to post those, for a variety of reasons, but mostly because I don't want pre-dictated design to represent my vision of what I see for the musicians. I do get (some) freelance jobs from my Gigposters® page, and I don't want to represent myself to potential art directors/clients with design work, essentially, they (in my opinion) could do themselves...
everybody thinks they can do this. try it. it's hard to do well. honest.
it just looks easy - sorta like making a good poster...
never underestimate things that look easy, because they're usually the hardest of all.
highly accomplished designers? really? where? i see people who draw pictures and put type on the drawings and call it "art". where's "the designers".
but i digress...
phill, yer an ass. please leave.
Not trying to add fuel to the fire, but as someone that does "design by committee" all day, I'm pretty confident that I could do this, and with some degree of success. It keeps me grounded. What Sergio does is admirable.
i tend to champion the more difficult task. i think most people in "design culture" dismiss the boring work out there to easily and overlook the sheer monumental difficulties in favor of praising the pretty and "artistic" work. be honest, the "arty" shit is easy. the boring stuff is the hard stuff. 'design culture' never understands that. they start dissing it with words like "vernacular". it's insulting.
the arty stuff is easy. you don't have any clients to say 'no'.
no sierously. I think thibking is overrated.
and I concur that designing purely functional flyers/posters can be challenging to designers who usually have more freedom (including myself), but that doesn't necesarily mean it's good/better.
the best designer/artist/whatever does BOTH really well.
the best design work happens inside of restrictions. it forces the designer to really THIBK. the fact that this designer was SO restricted and came up with a classic looking poster that could have been from the 50's or the 70's or the 90's or ? is absolutely great. reality is that we never get a chance to follow our creative "muse" in design. we always work FOR a client. this ain't "art".
this stuff looks like real adverts that happen to be about rock concerts. they looks so 1970's that they hit that style accidently right on the head. they look way cool because of it. pure function, no artistic haze to view through. aka - no bullshit poster design. real classic stuff that's VERy hard to do well.
i'll bet NONE of you could do this. you all dis it. but, you can't DO it.
Well, I agree with that sentiment in general --- I oft see posters that are so abstracted, and are obviously self promotion tools for the "artist", that if I was the bands management or venue promoter I would say "back to the drawing board Picasso", I need to sell some tickets for THIS band, not another art piece for your assy coffee house "gallery"....that being said, admats leave very little wiggle room for creativity, and therefore become intrinsically more disposable....
well, all that aside -
i still love this stuff. i'd be far far more likely to hang something like this on my wall than i would most of the "artistic" posters on this site.
this is a real poster. most of this other stuff on this site is pretentious fake artistry. rubbish. heh heh...
but, then, that's just one man's opinion.
i love this poster (and them other two, too.)
Scrojo and I had a long, venting conversation about having to create ad-mat type posters such as this. They can be a good lesson in composition, but ultimately, they are a soul sucking exercise, as you find yourself having to put 15 logos, management information, and in this case; hairdresser information.....